Google rankings over time
Position in Google's top 100 for each tracked keyword (lower is better). Checked every Monday, NYC location.
What the AIs (and Google) are saying
Every week we ask ChatGPT and Claude real buyer questions — and check the same searches on Google. Each card shows all three verdicts, the exact AI answers, and the URLs they pulled from. Green chips are our own pages.
Where visitors come from
Sessions arriving from search engines, AI assistants, social, and ads (captured on-site; direct visits excluded).
Inquiries
Inquiry form submissions by week and source — the bottom of the funnel.
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